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You think that in the digital age people moved to e-books and printed books are slowly disappearing? Nothing more wrong! Book sales in the US have been steadily growing over the last years. That’s why bookmarks are still a very useful product in everyday life! When people think about bookmarks, they view a simple placeholder for your favorite novel – yet custom printed bookmarks can be so much more! Make them a very powerful marketing tool and use the advantage of repetition to strengthen your brand recognition.
These prints are perfect for all kinds of businesses, libraries, schools and community centers. Printing Manhattan custom favorites are made of durable cardboard and include color printing on front and back with high gloss UV coating for bright colors and vivid images. Make your mark with the favorite stamp!
How to make bookmarks a powerful marketing tool?
Below you can find our suggestions for an effective, out of the box, bookmark usage:
– business gifts – add them to a regular purchase or as seasonal promotion. Make sure you brand them with your logo so that customers encounter your brand every time they open their favorite book.
– coupons – giving out bookmarks can be a perfect occasion to give your customers a coupon or discount code for their future purchase. Everyone loves freebies and special offers!
– prayer bookmarks – can showcase religious passages or prayers
– calendars – featuring upcoming events for your business
– response cards – if you are aiming to get some feedback or demographic data about your customers you can use the back of the bookmark as a response card. In order to encourage more responses – create a lottery in which one can win a valuable gift.
– VIP cards – turn your bookmarks for VIP cards for your special consumers. Let them bring them in to redeem monthly specials and remind them about your business every time they open their novel.
– party or wedding invitations – ask your guests to save the date of your special event with a beautifully printed book marker. Surely this unconventional method will be long remembered by all.
– pamphlets – an original way to promote your organization and give basic information about possible volunteering or donations.
How to make your bookmarks stand out?
Focus on the design – make sure it’s eye-catching and engaging. Pay attention to crisp colors and vibrant images that match your business model and branding. Choose from one of our 6 most popular sizes and cardstock types. Decide whether you want to print your graphic on both sides or just on one and make your order! Remember that at Printing Manhattan we offer same day printing so if you need your bookmarks today, choose the appropriate turnaround time.
Promote your business and keep your brand in the mind of your customers with Printing Manhattan’s professional marker printing class! Perfect solution for both large and small businesses!
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